Heiser Automotive Group is a prominent car dealership group located in Milwaukee, Wisconsin. They offer a wide array of automotive services and products, including new and used vehicles from various notable brands like Chevrolet, Ford, Lincoln, and Toyota. Apart from selling cars, they also provide car care services, including maintenance, repairs, parts, and accessories. With their team of experienced professionals, they aim at meeting all their customers’ automotive needs, from assisting in choosing the right vehicle to providing financing options and after-sales service.
All that makes Heiser Automotive Group’s expertise quite diverse. That’s why their customer communication also requires a flexible and powerful management approach. With multiple locations, car brands, departments and call purposes the team simply needed a proper solution with such a big call load. In a day, Heiser Automotive Group handles tons of both incoming and outgoing calls for sales and customer satisfaction calls.
We talked to Tony Wex, the Director of business development for Heiser, who shared the details of their MightyCall experience.
Why Heiser started using MightyCall
One of the perks of having a VoIP phone system implemented in your business management is workspace flexibility. A virtual phone number is not tied to any device, which means staff can work from any location: from office, home, or on the go. This was the main reason for Heiser to start looking into a VoIP solution when Covid hit. Tony said:
Our employees needed to work remotely during the COVID 19 pandemic, but our current phone provider could not offer a solution to allow us to continue doing business remotely. Our ability to hire different candidates that were looking to work remotely was a huge positive impact that we are very thankful for.
Many businesses faced the same problem in 2020, and MightyCall was the service that helped Heiser out to make remote work possible. That allowed them to hire people independent of their location, which they couldn’t do with their previous business phone system, which was not VoIP but rather a traditional setup.
In addition to that, MightyCall’s analytics make it possible for Heiser to look through workers’ performance, so managers don’t have to worry about staff slacking—all they have to do is to open reports and see who’s done what and take correspondent measures.
Why MightyCall
The number of business phone systems on the market can be overwhelming, so the process of choosing the right one can be complicated. Tony shared that in his selection process, he considered 2 main factors:
After reviewing several online solutions, Mightycall stood out with its positive reviews and price point.
MightyCall has garnered positive reviews for its robust and user-friendly features, making it an excellent choice for small businesses and entrepreneurs looking for a virtual phone system. For example, on G2 over a hundred real MightyCall users have praised its ability to manage multiple calls, the efficiency of MightyCall’s support and of course, the price point, which is one of the most affordable among the competition. Taking into account the number of features included in MightyCall plans, the price is highly cost-effective, but below the industry average at the same time. Tony also added:
MightyCall is an incredible value with the package it provides. It allows incoming & outgoing calls complete with full call recording functionality. It has customization within the tool and allows for SMS communication with our guests as well.
MightyCall is the easiest to use
They’re not our words, but the award MightyCall received as a G2 Leader Spring 2023 and G2 Easiest to Use Spring 2023 award winner! Our product team is especially proud, because our main value is to keep developing MightyCall’s functionality without making it too convoluted, and the awards prove that the team is on the right track.
Mightycall allowed a comprehensive and easy-to-use product that was easy to train on how to use.
The MightyCall onboarding process is also designed to be simple and quick. Once the system is set up, all managers have to do is to add new agents into the account and include them in the call flow settings depending on what role they want them to take. All the rest is very intuitive and doesn’t take long to get used to, which makes it a perfect tool for teams because of the quick introduction to the process. Nobody wants to have software that will take forever to learn. MightyCall saves time.
Support is also incredible. The chat function is remarkable and has been very timely in resolving questions in the past about billing, outages, and general questions about the software.
MightyCall’s knowledge base covers everything in depth and there’s also a YouTube channel with explanatory videos about product features. And if you still have questions, MightyCall’s support is always ready to help. Our customers have used many words to describe the level of help they receive: word class, responsive, excellent, wonderful. We just say «we got you!»
MightyCall’s main features used by Heiser Automotive Group
Due to such busy phone lines, Heiser Automotive relies heavily on online inbound and outbound calls to user groups, as well as SMS functionality to keep conversations going with customers in a convenient way.
For Wex and his team, MightyCall’s reliability has been remarkable, allowing them to juggle and direct call flows to serve as many callers as possible. Tony mentioned they use user groups, which allows them to use the “call to group” routing option. It means incoming calls go to multiple people at the same time, which raises the chance of calls being picked up as soon as possible.
But more than the system’s fundamentals, Wex notes call recording is incredibly useful for how Heiser Automotive uses the phone system:
The call recording feature is so incredibly useful. It allows for training, self-review and consistency across our organization for everyone that uses it.
This is more first hand proof of how various MightyCall features can make a big difference in how companies approach customer communications.
Conclusion
A booming business like Heiser Automotive needs to be quicker than even its cars in responding to customers. With MightyCall’s wide variety of features, excellent fundamentals, and industry-leading support, all at an affordable price tag, we empower companies to deliver the best customer communications possible.
When asked to give his overall impression of MightyCall, Wex said,
It’s very stable and exceeds all of our expectations of an online communication solution.
There is no higher praise than delighting customers and delivering on your business’s promises! Sign up for your own free trial today to see if our business phone system will delight you too.
